Reebok's New Sustainable Running Shoe Is Almost Entirely Plant-Based

Reebok’s new working shoe is one thing any environmentally pleasant athlete can respect: It’s made virtually solely from vegetation.

The Forever Floatride GROW is the model’s newest effort to scale back their use of petroleum-based supplies of their merchandise, and it’s set to launch in fall 2020.

Following their Cotton + Corn way of life assortment, this new working shoe is an up to date model of their award-winning Forever Floatride Energy, and the model states that runners are unlikely to note a distinction in relation to efficiency.

“We heard loud and clear that the idea of a plant-based running shoe resonates strongly with serious runners,” Vice President of Reebok Future Invoice McInnis said in a press release. “But those same runners felt just as emphatically that they would never compromise on performance. The Forever Floatride GROW is the result. Plant-based performance – with no compromise.”

reebok plant-based shoe
Picture: Courtesy of Reebok

Maybe essentially the most notable development is the midsole, which is constructed from sustainably grown castor beans. The model states that it’s extremely cushioned and responsive, and it maintains all the light-weight cushioning and excessive efficiency of the unique Eternally Floatride Power.

The sockliner is comprised of BLOOM algae foam, which is harvested from naturally invasive areas and has pure anti-odor properties. The higher is constructed from biodegradable, sustainably sourced eucalyptus bushes, and it upholds breathability in addition to sturdiness. Lastly, the pure rubber for the outsole is sustainably sourced from actual rubber bushes.

reebok plant-based shoe
Picture: Courtesy of Reebok

“Now, we have taken an award-winning running shoe and reinvented it using natural materials to create what we feel is the most sustainable performance running shoe on the market,” Reebok Model President Matt O’Toole stated in a press launch. “Our consumers have told us they want more sustainable products, and the running community has been the most vocal and passionate on this issue. We want to help runners perform at their best, while also feeling good about the products they wear.”

You may sign up on Reebok’s website to remain knowledgeable concerning the Eternally Floatride GROW’s launch subsequent fall.


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